Wake Up Call: Big Law Takes Cautious Steps Into TikTok Marketing

Welcome to Bloomberg Law’s Wake Up Call, a daily rundown of the top news for lawyers, law firms, and in-house counsel.

• TikTok is being embraced by firms like Husch Blackwell, Bracewell, Hogan Lovells, and Clark Hill, who are leveraging the app to showcase firm culture, engage with clients, and attract potential talent. However, many larger firms remain hesitant due to concerns over time investment, generational differences, and the potential for missteps. (Law.com)
• DJI, a Chinese drone maker, replaced its legal team in a lawsuit against the Defense Department, swapping former Attorney General Loretta Lynch and her legal team from Paul, Weiss, Rifkind, Wharton & Garrison for new attorneys from Quinn Emanuel Urquhart & Sullivan. (Reuters)
• The chief prosecutor for England and Wales is warning that some parts of the current fee system for criminal defense lawyers could be contributing to lengthy court delays. Lawyers receive substantially more if their cases go to trial than if their clients plead guilty at an early stage. (Financial Times)

Laterals, Moves, In-House

• Victoria Nuland joined Covington & Burling as a senior advisor in its global public policy practice. She joins from the State Department.
• Christopher Stagg joined Holland & Knight as a partner in its international trade group in Tysons, Va.
• Saba Shatara joined Reed Smith as a partner in its state tax practice in San Francisco. He joins from Deloitte.
• Noah Pollak joined Willkie Farr & Gallagher as a partner in its energy and projects team in Washington. He joins from Greenberg Traurig.
• Jeremy Bylund joined Willkie Farr & Gallagher as a partner and chair of its regulatory litigation practice group. He joins from King & Spalding.
• Pete Jeydel joined Troutman Pepper as a partner in its sanctions and trade controls team in Washington. He joins from Steptoe.
• Steven McCool and Julia Coleman joined McGuireWoods as partners in its government investigations and white collar litigation department in Washington. They join from McCool Law.
• Todd Pollock joined Fried, Frank, Harris, Shriver & Jacobson as a partner in its tax department in New York. He joins from Goodwin Procter.
• Marty Taylor joined Bryan Cave Leighton Paisner as a partner in its real estate finance group in Irvine, Calif. He joins from Greenberg Traurig.
• Darla Gabbitas joined Husch Blackwell as a partner in its fiduciary litigation practice in Dallas. She joins from Wick Phillips.
• Curtis Smolar joined Gordon Rees Scully Mansukhani as a partner in its commercial litigation practice group in the Bay Area.
• Michelle Kallen joined Steptoe as a partner in its government and regulatory litigation practice in Washington. She joins from Jenner & Block.
• Kris Kemp joined Bradley Arant Boult Cummings as a partner in its corporate and securities practice group. He joins from Bass Berry.
• Robin Crauthers joined McCarter & English as a partner in Washington. She joins from Wilson Sonsini Goodrich & Rosati.
• Angus Ford joined Brown Rudnick as head of UK and European real estate in London. He joins from Eversheds Sutherland.
• Rose Hunter Jones, Nicole Bass, and Katherine Webb Rich joined Hilgers Graben as global eDiscovery partners. They join from King & Spalding.