Then-California Attorney General Xavier Becerra filed an enforcement action in 2016, alleging the misrepresentations violated the state’s Unfair Competition Law and False Advertising Law. Each imposes a penalty up to $2,500 for each violation.
A trial court found that the companies committed 153,351 UCL violations and 121,844 FAL violations, based on the numbers of written and spoken marketing communications. It imposed a penalty ...
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