State Privacy Law Rollouts Test Attorneys General as Enforcers

State attorneys general will soon be at the helm of enforcing new consumer privacy rights for millions of Americans gaining more control over how companies collect and use their data in 2023.

Virginia, Colorado, Connecticut, and Utah are the first states beyond California to implement sweeping data privacy laws that will roll out next year. How they put their statutes into practice will test how attorneys general ensure business compliance, and provide lessons for other states looking to regulate consumer privacy in the absence of a federal law.

“It’s groundbreaking work and honestly, these rights are crucial,” said Michele Lucan, ...