Ad Agency Gets No Money Damages Despite Trademark Win in Florida

Aug. 3, 2021, 7:09 PM UTC

A federal jury verdict favoring an Illinois advertising agency in a trademark infringement suit against a Florida competitor got reinstated on appeal, but the Eleventh Circuit said no money damages will be awarded because of the suit’s tardiness.

Consequently, Pinnacle Advertising and Marketing Group Inc. still isn’t entitled to the $550,000 in damages the jury awarded against Pinnacle Advertising and Marketing Group LLC, the opinion by Judge Elizabeth L. Branch said. The award is barred by the doctrine of laches as Pinnacle Illinois waited too long to file its suit after learning Pinnacle Florida existed, it said Monday.

Pinnacle Illinois ...

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