Sports businesses are banking on next-generation wireless networks as a sales tool.
Stadium operators and fantasy sports companies envision using fast 5G network technologies to generate more add-on sales at game venues and create a more immersive experience that could fuel fan enthusiasm and advertising opportunities.
U.S. wireless carriers, such as Verizon Communications Inc. and AT&T Inc. plan to introduce 5G services later this year, but consumers won’t likely see them nationally until about 2020. Meanwhile, stadiums, mindful of their phone-staring fans, have improved their WiFi connections to accommodate multi-tasking customers.
New technologies, when introduced, often fall short of the ...
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