Snapchat Adds Voice, Video Calling to Mobile Messaging App

March 30, 2016, 9:56 PM UTC

Snapchat Inc., operator of a popular social-messaging app, released an update that steps up competition with Facebook Inc., owner of rival mobile communication services Messenger, Instagram and WhatsApp.

Los Angeles-based Snapchat bolstered its chat function with multimedia features including voice and video calling and digital stickers. Called Chat 2.0, the feature emulates “face-to-face communication,” while making it easier to switch between video chatting, texting and calling, Snapchat said Tuesday in a blog post.

WhatsApp introduced voice calls last year, but users are still waiting for video calling. Facebook’s Messenger communications app added this video capability in April.

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