Safeway Inc. must pay $31 million to a certified class of shoppers who used Safeway.com’s delivery service for charging more for groceries online than in its stores after promising price parity (Rodman v. Safeway Inc., N.D. Cal., 3:11-cv-03003-JST, 8/31/15).
Judge Jon S. Tigar of the U.S. District Court for the Northern District of California held Aug. 31 that the consumers were entitled to the full markup from the in-person price to the online price.
The court adopted the plaintiffs’ model of damages calculation, using a Safeway data query of data from the date Safeway instituted a markup ...
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