Dietary Supplement Marketer Faces FTC Charges of Deceptive Advertising

After receiving a warning letter in November 2011 from the Federal Trade Commission challenging mislabeled drugs and unsubstantiated weight-loss claims, the marketer of dietary supplements must respond to a complaint, filed on Oct. 30 in the U.S. District Court for the District of Arizona, alleging that the challenged conduct had continued (FTC v. Wright, D. Ariz.).

Kevin Wright and his companies — HCG Platinum, LLC, and Right Way Nutrition, LLC—are named as defendants in the FTC’s complaint. There also are seven relief defendants listed in the complaint, which received money from sales of the HCG product, but ...