Crypto Billionaire Hires Neuralink Employees for Brain Startup

June 10, 2025, 12:00 PM UTC

Coinbase Global Inc. co-founder Fred Ehrsam has become the latest Silicon Valley billionaire to jump into the brain-health business, with his startup hiring at least eight people who used to work at Elon Musk’s Neuralink.

Unlike Musk’s company, which inserts a chip in the brain, Ehrsam’s Nudge aims to build a consumer headset-like product using ultrasound technology that Ehrsam hopes will treat brain diseases, improve your mood and help you sleep with the push of a button.

Scientists say that there are still plenty of questions about the company’s plan and the science behind it. But Ehrsam’s success ...

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