Apple to Shift Health, Fitness Divisions to Services in Shake-Up

Oct. 10, 2025, 12:54 AM UTC

Apple Inc. is preparing to expand the roles of some top executives in response to the pending departure of longtime Chief Operating Officer Jeff Williams, according to people familiar with the matter.

Services chief Eddy Cue will gain supervision over Apple’s health and fitness teams, said the people, who asked not to be identified because the moves haven’t been announced. Craig Federighi, head of software engineering, will now oversee the Apple Watch operating system, they said.

The executives each have decades of experience at Apple, where they’ve steadily gained influence and helped launch some of the company’s biggest ...

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