The Corporate DEI Response to Trump’s Second Term in Six Charts

Corporate America’s pivot away from diversity, equity and inclusion initiatives accelerated during the first 100 days of President Donald Trump’s second White House term.

The backlash against programs that focus on DEI was already gaining ground over the past year, but it hit a fever pitch with the election of Trump and a series of executive orders he said were aimed at purging “illegal DEI” from across the US.

Conservative activist Robby Starbuck gave a preview of what was to come when he started his anti-DEI campaign last summer, convincing Tractor Supply Co., Deere & Co. and Harley-Davidson Inc. to back away ...