For His Next Trick, Musk Should Take Twitter Public: Ed Hammond

Even by Elon Musk’s own accounting methods, taking Twitter private has been a disaster. Worth somewhere between half and one-third of the $44 billion he paid for it only seven months ago, the social media platform has become a case study of value destruction. There is an easy fix: Musk should take Twitter public now.

The idea defies traditional logic, of course. In the ordinary world, a primary reason for taking a company private is to improve its operations and profitability before returning it to shareholders. Musk’s world is not ordinary. He has fired more than 80% of Twitter’s workforce, ...