UBS Revamps How It Sells Private Asset Funds as Demand Booms

UBS Group AG is seeking to cement its position as top-five player among global limited partners, by pooling all of the bank’s private-markets offerings into one unit.

The business, Unified Global Alternatives, will combine the bank’s fund selection of its Global Wealth Management division and its institutional asset management business, according to a memo seen by Bloomberg News.

UGA will be led by Johannes Roth and Jerry Pascucci, who will report into the head of Asset Management Aleksandar Ivanovic and Yves-Alain Sommerhalder. Sommerhalder is leading a broader project to strengthen UBS’s wealth ties with other business areas such ...