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Luggage Unicorn Away Names Co-Founder as CEO With IPO in Play

April 21, 2021, 5:15 PM

Away, the luggage company valued at $1.45 billion, named co-founder Jen Rubio CEO after she spent two months in the role on an interim basis.

Rubio, 33, is taking the reins at a precarious time. The pandemic upended travel, and Away’s revenue fell by an estimated 55% last year, according to Bloomberg Second Measure, which analyzes anonymous consumer transactions. Before that, the company was plagued by a report in December 2019 that its workplace culture, under the leadership of co-founder and then-CEO Stephanie Korey, upset lower-level employees.

Jen Rubio was named CEO of Away, which she co-founded in 2015.
Photographer: Masha Maltsava/Away

JRSK Inc., which operates as Away, had been cruising since its 2015 ...