Apollo Invests $500 Million in Ex-Vista Star Sheth’s New Firm

Apollo Global Management Inc. is committing $500 million toward strategies run by Brian Sheth, the former Vista Equity Partners president who has started his own firm.

Sheth’s firm, Haveli Investments, focuses on private equity in the technology industry. As part of a strategic partnership, Apollo will help the Austin, Texas-based firm expand through its capital-markets capabilities, and its funds are being put toward Haveli’s investments that include the software sector and gaming.

“Haveli’s experience naturally complements Apollo’s capabilities,” Apollo Chief Executive Officer Marc Rowan said in a statement. “The technological foundation being built to support gaming may one day ...