YouTube Accused of Violating Pact Against Tracking Kids for Ads

Aug. 23, 2023, 10:00 AM UTC

Google LLC’s YouTube continues to collect behavioral data on children in violation of federal child privacy law despite a settlement agreement with the Federal Trade Commission, a group of digital advocacy organizations said Wednesday.

The group led by Fairplay filed a request for investigation with the FTC to examine whether YouTube engages in personal data collection of users watching “made for kids videos” that allow targeted ads.

The request comes a week after a new report from the advertising research firm Adalytics found that YouTube appeared to be tracking children across the internet based on ad campaigns on the platform. ...

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