Bloomberg Law
Feb. 15, 2022, 6:07 PM

Meta’s Facial Recognition Lawsuit Underscores Enforcement Risk

Jake Holland
Jake Holland

The Texas lawsuit against Meta Platforms Inc. over facial-recognition technology spotlights a big enforcement risk for companies around the use of facial geometry, fingerprints, and other biometric identifiers.

Private litigation tied to alleged violations of Illinois’ Biometric Information Privacy Act has grabbed headlines and caused companies to settle for millions—but the lawsuit from Texas Attorney General Ken Paxton (R) shows that litigation by state attorneys general is also a potentially large legal headache.

“The thought that if you don’t do business in Illinois, you don’t have to worry about the risk of significant liability, that’s been refuted by this lawsuit,” ...

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