Italy’s privacy authority says in statement published Thursday that Google Analytics sends data to the US without ensuring that EU data protection rules are respected.
- Websites using Google Analytics collect personal data of users which are then sent to the US, a country which doesn’t guarantee “a satisfactory level of protection” for data: statement
- Italy’s Caffeina Media Srl warned to implement EU data protection rules within 90 days
- Italy’s privacy watchdog warns website managers that transferring data to the US via Google Analytics is against EU rules; asks to verify use of data by third-party services such as Google Analytics ...