The Information Commissioner’s Office fine relates to 79 million spam emails and 1 million texts sent over several months, regulator says in emailed statement.
- HelloFresh sent marketing messages based on an opt-in statement which did not make any reference to the sending of marketing via text
- While there was a reference to marketing via email, this was included in an age confirmation statement which was likely to unfairly incentivize customers to agree
- NOTE: Nov. 16,
HelloFresh Must Go Beyond Richest Homes to Hit €10 Billion Sales
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