Bloomberg Law
May 22, 2019, 5:00 PMUpdated: May 22, 2019, 6:24 PM

Google Facing EU Privacy Probe on Advertising Data Efforts (1)

Daniel R. Stoller
Daniel R. Stoller
Senior Legal Editor

Google is facing an Irish privacy probe over its advertising practices and whether it followed the EU’s General Data Protection Regulation, nearly a year after the comprehensive privacy law took effect.

The investigation will examine whether Google followed the GDPR in Google Ireland’s “processing of personal data in the context of its online Ad Exchange,” Graham Doyle, spokesman for the Irish Data Protection Commission, said.

The Google probe was spurred by complaints sent to the Irish privacy office from Johnny Ryan of Brave Inc. alleging that Google’s DoubleClick advertising platform leaks intimate data about consumers visiting websites, the regulator said ...

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