Steve Cohen, Marc Lasry Group Set to Invest Billions in PGA Tour

Jan. 29, 2024, 6:27 PM UTC

The PGA Tour is close to finalizing a historic investment from a US consortium, according to people familiar with the matter.

The initial investment from Strategic Sports Group could be about $3 billion, with an additional tranche from the Saudi Public Investment Fund, the people said, asking not to be named discussing ongoing talks. The deal could value PGA Tour Enterprises — the for-profit entity created to house the Tour’s commercial interests — at about $12 billion, one of the people said.

The deal may not initially include the Saudi-backed LIV Golf, with talks continuing on how to include ...

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