SoftBank-Backed Habi Buys Mexican Real Estate Tech Startup

Habi, a Colombia-based real estate startup backed by SoftBank Group Corp., said it acquired a Mexican rival, making it the largest tech-based buyer of residential properties in a country that’s gaining growing attention from so-called property technology firms.

Habi purchased OKOL, the parent of online marketplace Propiedades.com, and broker Tu Canton for an undisclosed sum. The acquisition, Habi’s first, gives it a presence across Mexico. It was already operating in Mexico City.

“We’re becoming the largest consolidated prop tech in the country and we’re integrating to become the largest iBuyer in Mexico,” Brynne McNulty Rojas, co-founder and chief executive ...