Samsung Touts Broad AI for Gadgets Push After Year of Struggle

Samsung Electronics Co. is ramping up investment in artificial intelligence for consumer electronics, betting on its ubiquitous presence in gadgets from smartphones to TVs to help it stake out a spot in the AI arena.

Samsung is counting on its unique market position as a leader in not just mobile devices but also home appliances like refrigerators and washers, Chief Executive Officer Han Jong-Hee said in an interview at CES in Las Vegas. The company wants to better connect the half-billion devices it sells every year to help make up for missteps that have cost it the lead against big ...