Perelman’s Vericast Nixes $3 Billion Offer From RR Donnelley

Ronald Perelman’s Vericast Corp. has rejected an offer from Chatham Asset Management LLC’s RR Donnelley & Sons Co. to acquire the closely held marketing company for around $3 billion, according to people familiar with the matter.

RR Donnelley made a non-binding offer to Vericast last month in which proceeds from the deal would have been used to repay all of Vericast’s debt, Bloomberg reported.

The proposed acquisition would have left Vericast’s private equity owner MacAndrews & Forbes Inc., which is controlled by Perelman, with at least $175 million in value roughly split between cash proceeds and forgiveness ...