Peloton Buys Wearables, AI, Hardware Companies in Deal Flurry

March 22, 2021, 9:49 PM UTC

Peloton Interactive Inc. recently acquired three companies, adding technology and expertise in wearable devices, artificial intelligence, digital voice assistants, and interactive workout mats.

The New York-based fitness technology company bought Aiqudo Inc. in February, and Atlas Wearables Inc. and Otari late last year. Peloton confirmed the acquisitions closed and were done to add talent and technology. The stock edged higher in extended trading on Monday following the news.

Aiqudo built an AI-powered digital voice assistant that let developers add voice actions to apps and devices. Atlas Wearables made fitness-oriented smartwatches that guide users through workouts and gauge performance, while Otari ...

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