Novogratz-Backed DEAG Entertainment Plans Frankfurt Relisting

DEAG Deutsche Entertainment AG, one of Europe’s largest live entertainment companies, is preparing to return to the Frankfurt stock exchange in a listing that could value it at about €250 million ($274 million), people familiar with the matter said.

DEAG is working with Hauck Aufhaeuser on a so-called re-IPO that may take place next year, the people said. The share sale could raise about €75 million, according to the people, who asked not to be identified because the information is private.

The entertainment firm previously traded on Frankfurt’s Prime Standard segment. In 2021, as the entertainment industry was suffering ...