Adobe to Buy Frame.io for $1.3 billion in Cash in Video Push

Adobe Inc. is acquiring Frame.io, a startup which makes video collaboration software, for about $1.3 billion in cash, a senior Adobe executive said in an interview.

Frame.io will bring more capabilities to Adobe’s creative cloud, which houses Adobe Photoshop and Illustrator, said Scott Belsky, Adobe’s chief product officer and executive vice president of Creative Cloud.

Belsky said Adobe wanted to buy New York-based Frame.io after it realized that its customers were using it with Adobe’s suite of products. Adobe considered building its own tools to make it easier for teams to edit video together but ultimately decided to ...