Robinhood Sues Dynadot Over Domain for Sale Using CEO’s Name

Robinhood Markets Inc. co-founder Vladimir Tenev alleges a web domain using his name without his consent is being offered for sale in an attempt to exploit his reputation.

VladTenev.com has likely misled consumers into believing the domain is sponsored or associated with Robinhood or Tenev, the trading platform and its CEO alleged in a complaint filed March 20 in the US District Court for the Northern District of California.

Tenev says his name “has acquired secondary meaning as a trademark uniquely identifying him with respect to his public speaking services” and serves a marketing tool for himself and Robinhood. Tenev ...