Plaintiffs Dismiss Health-Ade Kombucha Sugar Deception Suit

Two Californians alleging Health-Ade LLC deceptively touted its “Health-Ade” kombucha drinks as healthful despite a high sugar content have voluntarily dismissed their claims.

Brandon Johnson-Jack and Michael Xavier alleged the branding conveys the message that the fermented tea drinks “aid health,” which they said is misleading in light of studies linking high-sugar beverages with heart disease, diabetes, and other illnesses.

• The US District Court for the Northern District of California denied Health-Ade’s dismissal motion last February
• The prominent use of the word “health” and the similarity between “ade” and “aid” make it plausible that reasonable consumers would construe “Health-Ade” to ...