New York Sues Vape Sellers Like Puff Bar for Targeting Kids (1)

New York’s top prosecutor is suing Puff Bar and about a dozen other makers and distributors of popular e-cigarette brands for alleged illegal sales practices and marketing products to children.

The lawsuit follows a two-year investigation by Attorney General Letitia James’ office that found the companies’ marketing campaigns targeted underage customers and misled consumers. The state said it is seeking hundreds of millions of dollars in damages.

“The vaping industry is taking a page out of Big Tobacco’s playbook: they’re making nicotine seem cool, getting kids hooked, and creating a massive public crisis in the process,” James said in ...