Hermès Antitrust Lawsuit Over Birkin Bags Faces Likely Dismissal

Sept. 19, 2024, 8:18 PM UTC

A lawsuit alleging luxury fashion brand Hermès International violates federal antitrust laws by forcing customers to purchase tens of thousands of dollars in clothing and accessories before they can purchase a prized Birkin handbag will likely be dismissed, a San Francisco federal judge said at a Thursday hearing.

The customers suing the Paris-based company have failed to show how Hermès’ scheme to require purchases of its ancillary products like belts and scarves is an antitrust injury, said Judge James Donato. The scheme might even have the effect of increasing competition, he said.

“Conceptually, I understand why people may be upset ...

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