Goldfish Flavors, Clear Labeling Doom Low-Calorie False-Ad Claim

Goldfish cracker consumers alleging they were duped into thinking varieties like “Flavor Blasted Cheesy Pizza,” “Flavor Blasted Xplosive Pizza,” and “Flavor Blasted XTRA Cheddar,” are low calorie snacks saw most claims dismissed against Campbell Soup Co. and its Pepperidge Farm Inc. unit.

Denise Cleveland filed a proposed class action alleging that the popular crackers appeared to be a healthy and reduced-calorie offering because the front label said the crackers contained “0g total sugars.”

This theory is “inherently implausible,” the US District Court for the Northern District of California said Wednesday. The statement “0g sugars” says nothing about calories, it said. ...