Boar’s Head 7-Million Pound Meat Recall Draws Consumer Suit (1)

Boar’s Head Provisions Co. Inc. is facing a proposed class action in federal court alleging it deceived customers by failing to disclose that its products were contaminated with Listeria.

Boar’s Head misleadingly labels and markets its products to “reasonable consumers,” like lead plaintiff Rita J. Torres, the complaint said, by failing to advertise or disclose on its packaging that its Virginia ham, beef salami, and other products are contaminated with Listeria monocytogenes—disease-causing bacteria that “could lead to serious and life-threatening adverse health consequences.”

The US Department of Agriculture said July 26 that Boar’s Head was recalling its liverwurst product because ...