“You will be in my office tomorrow at 9 with a list of names.”
Doug had been pressuring Ed and Alvy to lay off a portion of their scrappy little division. Ed and Alvy didn’t want to do it, but the parent company was struggling, and it seemed as if push had finally come to shove.
They showed up in Doug’s office the next morning with a list of two names: their own.
Doug backed off.
This story is recounted in a new book by Stanford professors Robert Sutton and Huggy Rao, The Friction Project: How Smart Leaders Make ...
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