Bloomberg Law
Nov. 25, 2022, 7:18 PM

Warner Music Affiliates Sue Makeup Firm Over Influencer Videos

Isaiah Poritz
Isaiah Poritz
Legal Reporter

Warner Music Group-affiliated record labels and song publishers accused the English makeup and skincare company Iconic London Ltd. of creating hundreds of promo videos with social media influencers that used more than 165 of their songs without a license in a lawsuit filed Friday in Los Angeles federal court.

The Warner affiliates, which include Atlantic Recording Corp. and W Chappell Music Corp., alleged that Iconic has “eschewed traditional advertising” strategies and instead promotes its products on Instagram, TikTok, and Facebook through partnerships with social media ...