Retro Merch Logos Infringe Penn State Trademarks, Jury Says (1)

Penn State University convinced a federal jury that Vintage Brands LLC willfully infringed its trademarks by selling merchandise with old school logos.

Vintage got the case to trial after it pursuaded the US District Court for the Middle District of Pennsylvania that consumers wouldn’t necessarily perceive the school as affiliated with the products. But Tuesday evening a jury from the school’s backyard found the seller’s wares would likely confuse consumers as to whether Penn State licensed or endorsed the products, according to a verdict placed on the docket Wednesday.

Vintage, its owner, and its manufacturer Sportswear Inc. collectively owe Penn ...