Marriott Wins Griffin Logo Trademark Appeal in EU Court (1)

March 15, 2018, 5:51 PM UTCUpdated: March 15, 2018, 9:10 PM UTC

Marriott Worldwide Corp.’s bid to kill another individual’s trademark depicting a mythical winged animal was wrongly rejected by the EU Intellectual Property Office, a European court ruled.

The General Court of the European Union found the EUIPO erred in not finding visual and conceptual similarities between Marriott’s griffin logo and a similar figurative mark registered in 2012 by Austria-based Johann Graf that depicts a creature with an animal’s body and the head and wings of a bird. Marriott’s sign depicts a griffin, which is a creature with a lion’s body and an eagle’s wings.

The ruling boosts protection for the ...

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