India Offers Easier Way to Recognize Well-Known Trademarks

Owners of famous foreign trademarks will have a way to get their marks recognized in India without full registration or going to court, under rules announced March 6.

Indian trademark law already recognizes what is known as the well-known trademarks doctrine. That is, a trademark can be well known to Indian consumers even if the trademark owner isn’t doing business in the country.

However, up to now, the foreign trademark owner had to go to court to get an order that its trademark was well known. Under the new rules, the company can file a form directly with the ...