Honey Badger Video Maker Taking Trademark Claim to Trial (1)

The creator of the viral “Honey Badger Don’t Care” video will get another chance to bring his trademark infringement claim against a greeting card maker to trial, the U.S. Court of Appeals for the Ninth Circuit ruled.

Comedian and actor Christopher Gordon, who performs under the name “Randall,” posted a video on YouTube in 2011 depicting a honey badger in action with sarcastic and camp voiceover comments. The popularity led to more honey badger videos and licensing of products bearing Gordon’s catchprase “Honey badger don’t care.” He sued Drape Creative Inc., alleging that Drape’s greeting cards infringed his Honey Badger ...