Condé Nast Sues Dog-Fashion Magazine Dogue Over ‘Vogue’ Marks

A dog-fashion magazine titled “Dogue” infringed media behemoth Condé Nast’s trademarks for its famed monthly fashion magazine, “Vogue,” the company told a federal court.

Tasty Work LLC publishes Dogue, a “periodical focusing on dogs, dog fashion and celebrity dog owners,” Advance Magazine Publishers Inc., which does business as Condé Nast, said in its complaint filed Friday in the US District Court for the Central District of California. Dogue used that name to confuse consumers into thinking the publication is affiliated with the media company, the complaint said.

Condé Nast said Dogue magazine’s website features pictures of newsstands with the magazine next to issues of Vogue.

As appears in Advance Magazine Publishers Inc. v. Tasty Work LLC; No. 2:25-cv-11579

Dogue’s magazine cover page also features the Dogue name in a similar format as the Vogue trademark, Condé Nast wrote. “Eliminating any doubt” that the similar stylization was intentional, Dogue’s Instagram page says Dogue “is in the style of Vogue,” the company said.

Dogue’s website is also “replete” with images of newsstands with issues of Dogue placed next to Vogue magazines, Condé Nast added.

The complaint said Dogue applied to register its mark with the US Patent and Trademark Office in August. Condé Nast filed a notice of opposition in October with the Trademark Trial and Appeal Board. The proceeding is pending.

Condé Nast also said it sent a demand letter to the defendant late October but Dogue refused to stop using the name.

Condé Nast is asserting trademark infringement and trademark dilution among other claims.

Dogue didn’t immediately respond to a request for comment.

Sheppard Mullin Richter & Hampton LLP represents Condé Nast.

The case is Advance Magazine Publishers Inc. v. Tasty Work LLC, C.D. Cal., No. 2:25-cv-11579, complaint filed 12/5/25.