Case: Trademarks/Likelihood of Confusion (D. Nev.)

Arbonne International LLC is entitled to a default judgment as to its trademark infringement claims against an individual who used exact copies of its “AA” logo and marks that use “Arbonne” as a term, on jewelry and makeup. The individual advertised and sold her counterfeit goods online through Facebook and multiple websites, allowing her to reach a large number of potential customers, and used Arbonne’s marks to fool Arbonne’s consumers, who likely do not exercise great caution, into believing that her goods were genuine Arbonne products. Arbonne also stated claims for unfair competition, false designation of origin, and copyright infringement. ...