Apple Crushes ‘Memoji’ Mark Infringement Suit for Second Time

Apple Inc. beat an appeal over whether it infringed on Social Technology LLC’s “Memoji” trademark with the creation of its own Memoji avatars, according to a Ninth Circuit decision Tuesday.

The Georgia-based company Social Tech had asked the U.S. Court of Appeals for the Ninth Circuit to overturn a district court decision that said Social Tech had never used the Memoji mark in commerce in good faith. The U.S. District Court for the Northern District of California found that Social Tech rushed its Memoji app to market just to file a trademark suit against Apple.

The Ninth Circuit affirmed the ...