Adidas Slams Counterfeiters with Trademark Infringement Suits

German sneaker-maker Adidas AG filed a series of trademark infringement lawsuits Thursday and Friday against several websites it claims are illegally capitalizing on its brand.

The three lawsuits, all filed in the Southern District of Florida, tackle dozens of websites that Adidas alleges have incorporated at least one of its trademarks in their website domain names “to divert consumers looking for Plaintiffs’ genuine websites to their own website for commercial gain.”

Websites targeted in the complaints include “fakeyeezys.com,” “adidassale.fun,” and “famouslineshoe.com.”

The complaints claim that the infringement of Adidas’ marks through domain names as well as products on the sites ...