Walmart Aims to Lure Cautious Holiday Shoppers With Turkey Deals

Walmart Inc. is offering its lowest price in years for Butterball turkeys this Thanksgiving, as the nation’s largest food seller flexes its muscles to entice price-sensitive consumers with deals.

The company said it will sell the turkeys for 97 cents per pound, its cheapest price since 2019. Turkey production has been tight due to shrinking flocks and resurgence of avian flu.

Retailers typically offer major discounts during the holiday season to grow traffic and sales. Walmart’s deals underscore a heightened emphasis this year, as families look for savings as they navigate inflation concerns fueled by tariffs. Grocery inflation ticked up ...