Pandora CEO Says US Jewelry Production ‘Simply Won’t Work’

Danish jewelry company Pandora A/S rules out moving production to the US and will instead use price increases to mitigate the impact from potential tariffs, according to its chief executive officer.

Alexander Lacik, whose company makes more pieces of jewelry than any other in the world, said in a Bloomberg TV interview on Wednesday that high labor costs and a lack of skilled craft workers prevent him from starting US-based manufacturing.

Moving to the US “simply wouldn’t work for us because of us being an affordable proposition,” Lacik said. “This tariff is an unwelcome aspect.”

Pandora currently makes 95% ...