The Pacific trade pact is expected to give Vietnam a complete intellectual property makeover, covering everything from fast-food chains to patented inventions, even those owned by U.S. firms.

Vietnam has published rules that expand the rights to trademarks, geographical indications, and patents to comply with the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP). The rules, in Notice 1926 from the National Office of Intellectual Property, are just the beginning of IP legal revisions that will be ushered in by the CPTPP. The trade deal ratified so far by seven countries from Australia to Mexico to Singapore goes beyond tariffs...