Fashion Designer Brunello Cucinelli Is Well Suited for Trade War

Brunello Cucinelli, the Italian fashion designer and founder of the high-end clothing brand with his name, has a peculiar distaste for “quiet luxury.” The industry term, denoting an understated refinement, is often applied to his wallet-wrecking duds. “Am I quiet?” the 71-year-old billionaire asks, bounding out of his chair during a recent interview in his large, white office. He points to his burgundy herringbone blazer and tugs at his ivory corduroys. “When you wake up in the morning, do you really think, ‘Today I want to be quiet?’ ” He shakes his head. “No! You want to be chic. You ...