Oz Touted Products Without Noting Financial Ties, Watchdog Says

Mehmet Oz, the celebrity doctor named to oversee Medicare in the Trump administration, posted online endorsements of herbal products that threaten to run afoul of US marketing rules, according to a health watchdog.

Oz regularly touted products from iHerb, a supplement company, in posts on X and other social media sites, without prominently noting his position as a paid adviser, according to a letter from Public Citizen. The nonprofit consumer advocacy group urged the Bureau of Consumer Protection to investigate whether Oz violated Federal Trade Commission rules for influencer marketing.

Oz didn’t immediately respond to an emailed ...