Guardant Wins Verdict in Advertising Case Against Natera (1)

Nov. 25, 2024, 10:14 PM UTC

(Updates with Guardant comments from first bullet.)

Natera and Guardant say a jury issued a decision in Guardant Health’s favor in a case involving statements both companies made about Guardant’s Reveal test.

  • Jury awarded $292.5m to Guardant, including $175.5m in punitive damages; Guardant called the decision “one of the largest false advertising verdicts in history”
  • Natera disagrees with the decision and will ask court to overturn it
  • “The jury was asked to evaluate comparative advertisements that ran for a brief period in 2021 related to the performance of Guardant’s Reveal test,” Natera said
    • “Certain key pieces of evidence supporting Natera’s ...





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