Health Insurer Cigna Helps Launch Mobile Apps Marketplace for Consumers

Health insurance company Cigna and a digital health firm announced the launch of a mobile health application marketplace to guide consumer purchasing of mobile apps and assist them with finding “effective, high quality apps with the appropriate clinical content.”

The online marketplace, Go You Cigna Marketplace, premiered Oct. 1 and is a collection of reviews and highlights of select mobile health applications written by a group of consumer advocates and information technology specialists.

The marketplace will be overseen by Bloomfield, Conn.-based health insurer Cigna and was designed by SocialWellth, a digital health social engagement company that also built mWellthXchange, ...